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An evolution of the "Umasugiyarogai" that has gone viral on TikTok !?
The Korean word for "delicious" is mashitta.
Let's share the joy of food with people around the world through "Mashittayarogai"!
She gained widespread attention following the massive viral success of her TikTok track "Umasugiyarogai," sparking a social media driven movement that included a collaboration with McDonald's and being selected as a buzzword by Gen Z. With her performances where she sings and dances while playing the guitar and her humorous personality, she captivates audiences, establishing a one-of-a-kind style as a "dancing singer-songwriter." Starting in April 2026, she will release new music for six consecutive months, followed by a live tour beginning in July and a solo concert at Shibuya eggman in November this year. Sayaka is on a roll.
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