Dopagaki

TikTok creator Guricho delivers DOPAGAKI, a song inspired by the dopamine-driven, smartphone-addicted lifestyle of today is generation.

From checking your iPhone the second you wake up, to losing three hours scrolling through short-form videos, using your phone in the bathroom, and constantly putting off everything you are supposed to do DOPAGAKI turns the chaos of our always-online lives into fast-paced, addictive lyrics packed with humor and relatable moments.

Built around the phrase unstoppable dopamine in my brain, the track captures a generation surrounded by endless notifications, short videos, social media, and instant stimulation.

For everyone who knows they should put their phone down but just can not.

Welcome to the world of DOPAGAKI.