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Japanese reggaeton artist S.I.'s new single "Rock Screen" will be released on 11/2!

S.I., whose previous single "Car Sex at the Breakwater" reached No. 1 on the iTunes store Latin ranking and the video on SNS became a hot topic, is now secretly creating a boom on his TikTok account "S.I.'s Love Counseling".
The new song, "Lock Screen," has already been viewed over 5 million times on TikTok after being played before its release on the love counseling account, which has become a hot topic among teenage schoolgirls!
We decided to release the song due to the many requests from TikTok followers.

A sad love song sung from a girl's point of view.
A picture of two happy people on the lock screen of a smartphone. The lock screen used to light up with notifications from him, but it doesn't anymore.
She doesn't want to cheat on her boyfriend, but she does it by force, as if she were trying to get him to cheat on her. S.I. sings nakedly about her feelings.

Past Rank In

lock screen

iTunes Store • Latino TOP SONGS • Japan • TOP 24 • 29 Dec 2022

Past Playlist In

lock screen

Spotify • New Music Everyday - tuneTracks (curated by TuneCore Japan) • 2 Nov 2022 Apple Music • 78 musi-curate TuneCore Japan zone • 15 Nov 2022

Artist Profile

  • S.I.

    S.I. is the first Japanese reggaeton singer. S.I. discovered the passion and sexiness of Latin music and was inspired by the likes of Daddy Yankee, Ozuna, Maluma, and others, and began to play Japanese reggaeton. Reggaeton is a rap music that originated in Puerto Rico, an island nation in the Caribbean Sea. The music is now popular not only in the U.S., but also in South America and other parts of the world. Despite having no fans, the band will hold a one-man live concert at a 250-capacity venue on February 23, 2023. The limited 200 advance tickets were SOLD OUT. They have been bringing love and laughter to the streets of Fukuoka with their street live performances and bicycle street advertisements. When he posted his activities on TikTok, the total number of views reached more than 20 million, and within 3 months of opening his account, he had more than 19,000 followers. His song "Carsek at the Breakwater" has been viewed more than 2.9 million times in one video, creating a buzz among the younger generation nationwide. In addition, the previously established account, "S.I.'s Love Counseling Center," has received approximately 30 million total views (as of December 2022) and more than 25,000 followers. Since 2023, he has been challenging not only reggaeton but also bachata, a popular genre of Latin music, and is well known among Latinos living in Japan. His goal is to make the Nippon Budokan "a place where people can enjoy dancing. She sings with love as much as the real Latin music, and struggles every day to go beyond Japan to the world.

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