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The uptempo beat cuts through the night air, pulling your body into the groove the moment it hits. The repeated "Dance on me, baby" hook has a catchy, addictive pull that sticks with you long after the track ends. The cold streets, neon lights, and unforgettable memories all blend into the sound, taking you back to a private midnight made for just the two of you. It's a dance tune with strong grooves and a cool urban vibe perfect for the club or just cruising through the city.
Growing up surrounded by music, he was naturally immersed in the songs his mother played in the car, Ne-Yo, Beyoncé, Marvin Gaye. In his late teens, he discovered HIP HOP / R&B, honing his sensibilities through influences like Chris Brown, Bryson Tiller, and Tone Stith. The resulting groove is guaranteed to stir listeners' hearts. In 2024, he released his 1st single Feel So Good. The accompanying music video went viral within just one month of its release, making a striking impression on the music scene. The following January saw the release of his 2nd single and his 1st EP, steadily expanding his fanbase. With upcoming appearances at various LIVE shows and FES, his momentum shows no signs of slowing down. Furthermore, on October 10, 2025, they plan to release their latest single Seesaw, composed by TOMi, the producer behind numerous hits including Yo-Sea's Without You. TOMi's delicate beatmaking intertwines with U-Rich's transparent vocals to create a sound as deep and expansive as the ocean, resulting in a chill love song that liberates the listener's heart. U-Rich is an artist poised for a major leap forward, emerging as a leading figure in the next generation of R&B/HIP HOP.