Track List

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This is the first release in about half a year since the last song "Ichiban Chikakuni Iruhito" produced by Yasushi Akimoto. This new song "What If" is a mid-tempo in which K E I_H A Y A S H I's calm and powerful vocals are exquisitely intertwined with the sound design full of R&B feeling. In this work, the sound starts with a mellow verse while showing momentum. The song depicts the disturbed emotions due to burdens of various problems and conflicts that everyone experiences in their daily lives, written from a perspective of "forbidden love" or "one-sided love", while reminiscent of sweet love. The playful chorus work and the outstanding vocal along with the strong rhythmic beat will absolutely make you groove! Stay tuned!

MUSIC: K E I_H A Y A S H I // WORDS: K E I_H A Y A S H I, MOHK // ARRANGER: S. I. O // RECORDING & MIXING ENGINEER: Naoya Yoshida // MASTERING ENGINEER: Takanori Yamaguchi // PRODUCER: S. I. O // Director: Hiroyuki Wada // A&R: Mina Okachi

Past Rank In

What If

iTunes Store • J-Pop TOP SONGS • Russian Federation • TOP 62 • 16 Jul 2022

Past Playlist In

What If

Spotify • 都会の空と音楽と • 28 Jul 2022 Spotify • Dance Pop: Japan • 8 Jun 2022 Spotify • New Music Everyday - tuneTracks (curated by TuneCore Japan) • 8 Jun 2022 Apple Music • 78 musi-curate TuneCore Japan zone • 21 Jun 2022 Spotify • Next Up • 13 Jun 2022 Spotify • Pluto Selection（Biweekly） • 13 Jun 2022 Spotify • Monday Spin • 13 Jun 2022 Spotify • 最Hit東洋榜 • 10 Jun 2022 Spotify • New Music Wednesday • 8 Jun 2022

Artist Profile

  • K E I_H A Y A S H I

    K E I_H A Y A S H I was born in Hokkaido, May 13, 1990. He is a singer-songwriter. His band had been actively performing on live stages when he was a student in Sapporo, where he grew up. After moving to Tokyo, he has been a supporting musician to various artists. K E I, as a creator, has been producing TV commercial songs, movie themes, game songs, etc. and has also been writing songs for major artists. After many years of behind the scenes experience as a musician, he realizes that "to send a certain message through music it can only be done on your own" and so he decides to step into the limelight himself as a front-man singer. His first track "Enough Love" was released on May 2019. His latest release "Wasurechaou" ranked in the Apple Music "J-POP Top Song" chart in more than 30 countries around the world. His songs have also been selected on numerous official playlists such as "Early Noise Japan", "Soul Music Japan" and more on Spotify and other major streaming services. Since his debut in 2019, he has been actively performing shows in different areas mainly in Tokyo and Osaka. He performed as an opening act for AI and SIRUP at a music event held at ZEPP SAPPORO in 2020 and following year, for Original Love and Anna Takeuchi at "Tokyo Music Cruise 2021" - one of the biggest FUNK, SOUL, JAZZ live event. He currently hosts his own radio show "KEI_HAYASHI's All That Jam", broadcasted every thursday night from 11pm on FM NORTH WAVE. Stay tuned for more to come!!

    Artist page

    K E I_H A Y A S H Iの他のリリース

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