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A single by the girl rap group "MIC RAW RUGA," produced by E TICKET PRODUCTION. E TICKET PRODUCTION has produced and provided music for artists including KMNZ, RINNEEE (Rinne Yoshida), Nagi Nemoto (ex. Dempagumi.inc), Dekami-chan, and early Rhymeberry.
"watch" is a cool, sharp electro-rap tune centered on the SNS era's values of "being seen/seeing." The track by E TICKET PRODUCTION is built with minimal beats reminiscent of old-school electro music and repetitive synth sounds, vividly highlighting the pressure of modern scrutiny and the girls' growing radiance within it.
The lyrics center on the "watching/being watched" structure repeated on social media. This eventually overlaps with the "watching/being watched" relationship between audience and artist during a live performance. From being the one who admires to becoming the admired. While encapsulating MIC RAW RUGA's own growth story, it depicts the theme of gazes that anyone living in the SNS era can relate to.
The hook, repeating the minimal phrase "See See See watch," burns itself intensely into the listener's mind while symbolizing the accumulation of gazes and the acceleration of the desire for validation. Furthermore, the latter half presents a reversal: "I used to say 'I want to be that girl,' but now I'm the one people say 'I want to be like that girl.'" This sharply captures the image of the modern artist.
"Watch" affirms their identity as a "presence to be seen" across both social media and live stages, while demonstrating their will to evolve atop a sound where coldness and fervor coexist. This track symbolizes MIC RAW RUGA's current position and their leap forward.
Continuing from the previous work, mastering was handled by WONK's Inoue Kan, while mixing was handled by Korenaga Takuro, who has mixed tracks for YUKI, Sayashi Riho, and Philosophy of Dance.

Artist Profile

  • MIC RAW RUGA

    Produced by E TICKET PRODUCTION, a girls' rap group that has produced numerous artists and provided rap tracks, including KMNZ, RINNEEE (Yoshida Rinne), Nagi Nemoto (ex. Dempagumi.inc), Dekami-chan, and early Rhymeberry. Pronounced "MIC RAW RUGA." Currently recruiting members while active. Yoshida Rinne served as the official supporter for the auditions. Six months after its launch, the group was selected for the OA of a two-man live performance by DOTAMA and hy4_4yh, who broke out as a monster rapper in the first season of "Freestyle Dungeon". In October 19, he released his 1st EP "CONCORDE", which includes "CONCORDE" and "Right Now", nationwide. It was praised by Rymestar Utamaru in his serial column as "90's hip-hop love that went through the roof". In February 2020, they performed at "@JAM" held at CLUB CITTA' in Kawasaki. In the same month, they released their first single "dog kawaii", which was praised on "Rymestar Utamaru's After 6 Junction" (TBS Radio) as "really catchy" and "authentic and tight finish". In June 2021, she held a two-man live performance with rapper GOMESS and released "Moon Reverb feat. In August of the same year, he appeared in a project by WEGO & Yonehara Yasumasa, and a video introducing him was shown on the visions of several WEGO stores, including the Shibuya 109 store. In August, "PAY YOU BACK" was released, followed by "HOW RAW" in September. In the same month, they held a successful one-man live concert at Shibuya's club ASIA , filling the venue to capacity. In November 2024, they released the single "MAD MIC," followed by "ASTRO JET" in January 2025. Both tracks were mastered by WONK's Inoue Kan, while mixing was handled by Korenagatakuro, known for mixing tracks by YUKI and others. The music video for "ASTRO JET" has been viewed over 64,000 times, and the track was listed on Spotify's official playlist "Fresh Finds Pop," which has over 220,000 followers. VIDEOTHINK is a member of VIDEOTHINK, and their sound and lyrics are influenced by various cultures such as HIPHOP, disco music, techno, house, video games, amusement parks, and anime.

    Artist page

    MIC RAW RUGAの他のリリース

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